Social Media is one of the most powerful and influential marketing tools to create brand awareness. It’s hard to deny its significance, especially as the internet users across the world are exponentially raising. Going straight to the statistics, the growth in the active number of social media users is up by 21% since January 2016 with the exact 482 million new additions. With every passing year, social media has been gaining a better market penetration and there is every reason why you must be doing it now!
Category Archives: SMO
Common Social Media Mistakes That All Amateur Marketers Make and How to Avoid Them
Social Media provides the sacred place to market your brand and products without working really hard. It can be your tool or your road-blocker depending on the manner you do it. Marketing on the social media might tempt you and it is really easy to undermine the importance of strategic work on it. You can fall into the trap of unproductive SMO easily and it will be realized later when hardly anything can be done. If you are an amateur marketer or someone handling their startup then you need to refine your SMO strategies by reducing the number of mistakes. Today, I will introduce you to some common SMO mistakes that you hardly recognize and how you can avoid them.
7 Content Creation Steps to Effectively Boost the Online Reputation for Any Business
Is generating better brand image always on your mind? Maintaining brilliant brand image is the top most priority of any business and you can really invest in it anytime you want. The better brand image doesn’t just present you as a leader in your domain but also grabs you brilliant business in long run.
5 Best Practice Strategies for Influential Social Media Marketing Campaigns
Social Media Marketing is probably the best marketing strategy available. It has strong capabilities of establishing the brand recognition of a company with least amount of effort and time. But that doesn’t make SMO any less complicated than other digital marketing domains. One needs to be really strategic, creative and updated to drive the best marketing results with SMO. In this article, we will be discussing a few essential SMO strategies that need to be mastered right now.

Popular trends of Social Media and Search Engine Marketing this year
The year 2015 had been a remarkable year for social media as well as search engine marketing and this will hugely impact the social marketing and media trends in year 2016. Social media and search engine marketing is continuously growing and adapting with latest trends.
In order to succeed and keep growing you need to keep up with the following trends discussed below –